Partner in Crime 2023 Sauvignon Blanc
White wine. Specifically, a dry, high-aromatic, New World style Sauvignon Blanc. · Partner in Crime is a contemporary lifestyle wine brand often associated with broad distribution through retailers like Aldi. It focuses on accessible, graphic-forward branding targeting a younger demographic (Gen Z and Millennials). While not a traditional boutique estate, the producer ensures high standards of regional typicity for the Marlborough style.
Vintage: 2023. This was a relatively high-yield vintage for Marlborough. While the North Island faced challenges with Cyclone Gabrielle, the South Island (Marlborough) generally enjoyed a successful harvest with preserved acidity and classic flavor profiles.

Type
White wine. Specifically, a dry, high-aromatic, New World style Sauvignon Blanc.
Producer
Partner in Crime is a contemporary lifestyle wine brand often associated with broad distribution through retailers like Aldi. It focuses on accessible, graphic-forward branding targeting a younger demographic (Gen Z and Millennials). While not a traditional boutique estate, the producer ensures high standards of regional typicity for the Marlborough style.
Country
New Zealand. Since the 1970s, New Zealand has become a powerhouse in the global wine market, utilizing its maritime climate and intensive UV light to produce some of the world's most aromatic white wines.
Vintage
2023. This was a relatively high-yield vintage for Marlborough. While the North Island faced challenges with Cyclone Gabrielle, the South Island (Marlborough) generally enjoyed a successful harvest with preserved acidity and classic flavor profiles.
Region & Appellation
Marlborough, New Zealand. Marlborough is the country's most famous wine region, known globally for defining the pungent, fruit-forward style of modern Sauvignon Blanc.
Grape Varieties
100% Sauvignon Blanc. This variety is known for high pyrazine levels (contributing green flavors like grass and bell pepper) and high thiols (contributing tropical fruits like passionfruit).
Color & Appearance
Pale straw with subtle green highlights. The wine is brilliant and clear, with light viscosity, suggesting a refreshing, high-acid profile.
Aroma Profile
Pungent and expressive with primary aromas of passionfruit, gooseberry, freshly cut grass, and squeezed lime. There are no secondary or tertiary aromas, as the wine is built for immediate freshness.
Tasting Notes
The palate is zesty and vibrant, opening with a burst of tropical fruit and citrus. It maintains a lean, linear profile through the mid-palate with a clean, crisp, and slightly saline finish that invites another sip.
Flavor Profile
Leading with pink grapefruit and passionfruit, followed by notes of green apple, wet stone, and a distinct herbal 'tomato leaf' or boxwood character typical of the region.
Body & Texture
Light to medium-bodied. The mouthfeel is racy and electric, defined more by its mouth-watering acidity than by oiliness or weight.
Acidity & Tannins
High, bright acidity. This provides the 'zing' and structure of the wine. Tannins are non-existent, which is standard for this varietal and production style.
Sweetness Level
Dry. Although it may possess a small amount of residual sugar (3-5 g/L) to balance the high acidity, the wine tastes perceptively dry.
Alcohol Content
Approximately 12.5% to 13.0% ABV, which is standard for Marlborough Sauvignon Blanc, providing enough lift without feeling heavy or hot.
Aging & Oak
Non-oaked. Fermented entirely in temperature-controlled stainless steel tanks to preserve the delicate, volatile aromatics of the Sauvignon Blanc grape.
Food Pairings
Excellent with fresh seafood, particularly oysters or grilled white fish. It also pairs perfectly with salads containing goat cheese, asparagus dishes, and spicy Thai or Vietnamese cuisine.
Serving Suggestions
Serve well-chilled at 8-10°C (46-50°F). Use a standard white wine glass or a specialized Sauvignon Blanc glass. No decanting required; drink immediately.
Price Range
Affordable/Value tier, typically retailing between $10 and $15 USD. It represents an accessible entry point to New Zealand wine.
Quality Assessment
Typical 85-88 points range. It is a solid, 'supermarket-plus' quality wine that delivers high varietal and regional accuracy for its price point.
Production Methods
Modern protective winemaking: grapes are often harvested at night to keep them cool, followed by gentle pressing and cool fermentation in stainless steel to maximize fruit expression.
Terroir
The soils are primarily ancient river stones and alluvial silt. The climate is maritime with high sunshine hours and cool nights, which allows for a long ripening period and high acid retention.
History & Heritage
Though the brand lacks a centuries-old history, it taps into the Archie Comics-style aesthetic of the 'Adult Life' and 'Partner in Crime' themes, reflecting the modern trend of label-driven marketing.
Interesting Facts
The label art features a comic book aesthetic reminiscent of Betty and Veronica, emphasizing social consumption and sharing. The '21+' seal on the front is a playful nod to legal drinking age compliance.
Cellaring Potential
Low. This wine is intended for immediate consumption while the fruit profile is peak. It will likely lose its signature 'zing' within 18-24 months of the vintage date.
Similar Wines
Matua Sauvignon Blanc, Kim Crawford, Oyster Bay, or Giesen. These brands offer a similar 'classic' Marlborough profile at a similar price level.